Cleaning up the tool product design process

What is the purpose of this product? Purpose: To make money and cash out Monetization model: Make money through advertising model Monetization strategy: ROI

Why choose this field? Because of the high frequency and wide demand for cleaning tools, it is suitable for the advertising monetization model. And the profit model has been verified to be feasible.

Judgment based on product functions:

1. High frequency: The system mechanism of the Android phone itself will cause cache garbage and memory consumption at a higher frequency. Frequency can be ensured through monitoring reminders.
2. Breadth of demand: Most Android phones will become stuck after being used for a long time, and they will need to clean up the garbage.

Market-based judgment:

1. The demand has been verified: By looking at the downloads and comments of the leading products in the field, downloads of over 100 million indicate that the demand has been verified (passed PMF verification) and is in the mature stage of the field.
2. The market is not yet saturated: It is found that some manufacturers are launching new products to acquire new users, indicating that the market is not yet saturated.
3. **Products are profitable: **It is found that the manufacturers currently advertising are all monetizing through advertising ROI. It can be indirectly inferred that this is profitable.

Determine demand through competitive product analysis Usually the selection is large and competing products are on the market. The large volume shows that it has been verified by the market, and the launch shows that the ROI is positive. Start analyzing:

1. **Analyze the functional structure: **Look at how the functions are organized. Based on these, you can generally judge their judgment on the priority of functional requirements.
2. Functional logic flow: These functional logic flows are all online, indicating that at least this is reliable and feasible.
3. Compare the differences: By comparing the differences between multiple competing products, you can find out the reasons behind them, select the best to improve the product design, and avoid copying the wrong functions.
4. Read reviews: By reading reviews, you can know which users’ needs have been met and which functions they are dissatisfied with. how to avoid

Prioritize needs

1. Classify and sort requirements:
   1. Essential product requirements: Functional requirements that a product must have, without which it cannot meet the basic needs of users. (Usually, a feature that all competing products have)
   2. Product business needs: increase frequency, improve retention, and realize needs.
   3. Demand for experience improvement: the demand for a better user experience.
2. What should I do if the technology is difficult to implement?
   1. If it is a core function: you can consider cutting off other non-essential functions.
   2. If it is a non-core function: you can consider cutting it off